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The iconic Her Universe Fashion Show will return to San Diego Comic-Con (SDCC) for a celebratory 10th anniversary with host Ashley Eckstein (voice of Ahsoka, Star Wars & Founder, Her Universe) and returning co-host Michael James Scott (Broadway star, Aladdin, The Book of Mormon, Something Rotten) on Thursday, July 25 at 6 p.m. PT in the Harbor Ballroom of the Manchester Grand Hyatt Hotel San Diego. Additionally, award-winning director Jeremy Merrifield joins the celebration as the show’s director. This year’s show is presented by Mattel, leading global toy and family entertainment company, and owner of one of the most iconic brand portfolios in the world.
Ashley Eckstein will once again open the show with an awe-inspiring couture look that is sure to delight the audience before the dynamic hosting duo celebrates show-stopping geek couture fashion, jaw-dropping performances, and unforgettable surprises guaranteed to dazzle and delight.
Ashley Eckstein shares, “It’s truly surreal that we’re celebrating a decade of the Her Universe Fashion Show at San Diego Comic-Con. What started out as something that seemed like an oxymoron to most, a couture fashion show at Comic-Con, is now the sell-out event that kicks off the whole weekend! I am SO incredibly grateful to everyone who has made our fashion show one of the highlights of SDCC- especially our fans and our incredible community of designers. This year’s show will be presented by Mattel, and as a lifelong fan, I’m getting to play with all of my favorite toys AND turn them into fashion! We’re having so much fun working with some of Mattel’s iconic brands.”
“Last year’s Her Universe Fashion Show was a mind-blowing evening filled with an electric energy I will never forget,” said actor and recording artist Michael James Scott. “I’m thrilled to return alongside Ashley—we truly are a dynamic duo—like Batman and Robin but with more sequins and sass. Get ready, San Diego! We’re going to unleash a whirlwind of the most fabulous fan fashion Comic-Con has ever seen!”
Presented by Her Universe and Mattel, the Her Universe Fashion Show captivates fans with the creativity of 25 talented designers who have worked tirelessly to showcase one-of-a-kind custom geek couture looks on the runway. The ultimate prize is the opportunity to design a special fashion collection with Her Universe. The audience will choose one winner, along with a winner selected by an expert panel of judges, including the 2023 Her Universe Fashion Show winning designers Rachel Petterson and Raeven K; Robin Motts, SVP Hot Topic Merchandising; Vivienne Medrano, Creator of Prime Video’s Hazbin Hotel and Helluva Boss; and VP of Barbie Product Design at Mattel, Robert Best.
Additional information on the can’t-miss 10th Annual Her Universe Fashion Show is still to come. Fans should follow Her Universe on social media (@heruniverse on IG, X, Facebook and @officialheruniverse on TikTok) and use hashtag #HerUniverseFashionShow for special behind-the-scenes event content.