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Kendrick Lamar performed a suite of Mr. Morale & The Big Steppers tracks today during a Louis Vuitton showcase at Paris Fashion Week. His appearance was the crux of a short film the luxury fashion brand released as part of its Spring-Summer 2023 launch. Check that out below; he shows up around the 13-minute mark.
During the grand production, Lamar, who performed while seated among the crowd in a crown of thorns, paid tribute to Louis Vuitton’s late creative director Virgil Abloh, riffing on a “Long Live Virgil” mantra around the 25-minute mark.